If you are in online retail then Cyber Monday is a term you have possibly heard. Embrace it. Cyber Monday, the first Monday in December is referred to as the busiest Internet shopping day of the year. The term’s origins come for the US, following on from Black Friday which marks the start of Christmas shopping season, but the effects can be seen worldwide.
With a lot of shoppers holding out until the November paycheque, the first Monday in December is a good opportunity for retailers to target with gift ideas and offers.
So, if you’ve got an ecommerce store make the most of Cyber Monday with promotional offers, discount codes and e-mails.